Gary Hernbroth

Chief Motivating Officer,
Training For Winners

Contact Details

Training For Winners
Phone: (925) 736-9392



 Let’s get acquainted – A little bit about me

A client of mine introduced me to their organization as their "strength and conditioning coach," and it stuck. It’s a term I’m very proud of because it came from a customer. It accurately describes what I do best. 

Through my work as a professional speaker and business coach, I help people and teams get in better business shape -- to kick up their games, embrace innovative tools and challenge their status quo. I help audiences move to action by way of presenting empowering, engaging and entertaining presentations. My impact on others is reflected in the fact that BizBash/CONNECT recently selected me as one of the "Top 15 over 50 Professionals in the Meetings and Events Industry."

My debut book "Twist the Familiar" (released July 2, 2024) takes readers on an exciting journey of learning and introspection. It offers stories and compelling lessons from a vast array of people and industries, curated to help readers build their own playbook for success, no matter their level or profession. 

My most popular speaking/coaching topics include sales, negotiation, leadership, personal branding, customer service, buyer-seller relations, executive development, change/crisis management, organizational synergy, and teamwork/collaboration. 

II am a Certified Virtual Presenter and all of my programs are available as virtual, hybrid or in-person deliveries. I also offer tailored one-on-one coaching for people who are experiencing job or career transition, or those who want help on personal branding, upskilling and social media positioning.

My clients include a wide range of diverse industries such as hospitality, CVBs/DMOs, national/state/regional associations, companies of all sizes, clubs, wineries, public sector, insurance, high tech, small businesses and Fortune 1000 firms.

My transformative programs are available as keynotes, breakout sessions, workshops, executive retreats, facilitation, and leadership "field trips" such as my historic "Battlefields-to-Business" seminars.

How I get involved and pay it forward, too

I am active as a committee member and trusted advisor in many different business groups, including MPI. I served two terms as president of the Northern California chapter of PCMA.  I have authored over 35 articles for both print and on-line publications on a variety of business topics. 

I have been interviewed on radio shows, podcasts and webinars such as "No Vacancy", "Here's Chicago", "Connect", "Thought Leader Life" and "Shift Shapers." My articles for Hotel-Online consistently rate in their Top Twenty. Additionally, SELLING POWER Magazine profiled my unique executive sales retreat program. 

I earned my Bachelor's Degree from Michigan State University in Business Administration from The School of Hospitality Business. I am currently in my second term as president of the school’s Alumni Board of Directors. I am extremely proud of being named one of The School's “Most Outstanding Alumni in the first 75 Years” and also “Emerging Alumnus of the Year.” I enjoy giving back by visiting the campus annually as an Honorary Faculty Member to address classes and mentor students with career advice and mock interviews.

Following graduation, my hotel career included 17 years in luxury hotel sales and operations leadership for Westin, Fairmont and Park Lane Hotels International. I parlayed that spark of hospitality into founding Training for Winners in 1995.

Why engage me? How can I help you?

Essentially, my goal is to elevate, educate and entertain my audiences, to help them find that extra gear. My clients hire me to make an impact. Whether for your organization, your team, or yourself, the goal of what needs to be achieved becomes my mission.

I work very closely with business leaders, event planners and educational committees to craft my customized work to enhance their program/event's theme and achieve their desired outcomes. I don't believe in a canned approach.

I consider an assignment to be successful when I've delivered for my customers and strengthened them, when I have helped put them in a position to achieve greater success. I pride myself on being easy to do business with. Also, I thrive on taking on the tough assignments, as I like a good challenge.

Let's put something special together!  


Michigan State University
East Lansing, Michigan, United States
Bachelors Business Admin - School of Hospitality Business, 1979
Business; Hospitality Business

Professional Associations

Mount Diablo Hospitality Alliance (co-founder)
2008 - Present

MSU School of Hospitality Business Alumni Association (President, 2022-2024)
1997 - Present

National Speakers Association
1995 - 2000

Hospitality Sales & Marketing Association International
1983 - 2015

Meeting Professionals International
1983 - Present

Professional Convention Management Association
1983 - Present

Job History

Training for Winners
Chief Motivating Officer/Founder
Danville, CA, United States
January 1995 - present

Park Lane Hotels International (Parc 55 Hotel)
Dir. of Sales & Marketing
San Francisco, CA, United States
September 1983 - September 1994

Fairmont Hotels
Regional Sales Director / Hotel Sales Management
San Francisco, CA, United States
February 1982 - August 1983

Westin Hotels (Detroit Plaza & St. Francis)
Sales Management, Operations Management
Detroit / San Francisco, United States
May 1978 - February 1982

Honors and Awards

"15 over 50" Top Professionals in the Meetings and Events Industry
Connect Meetings

"Emerging Alumni Award"
Michigan State University School of Hospitality Business

"Outstanding Alumnea of the First 75 Years"
MSU School of Hospitality Business

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